How to successfully engage in arbitration on Facebook

DeFio

Jun 16, 2025

General

Here you will find a detailed manual on how to arbitrage Facebook. We have gathered all the useful information for those who are just getting acquainted with this scary word “arbitrage” and the hellish machine called Facebook. How to get started, what tools to use, and how to avoid pitfalls? This article will help you figure these things out. Let's get started!

## **Terminology**

First, you need to learn the terms, otherwise you won't understand anything. Here are the basic concepts:

- Advert (Advertiser) is the person who brings us the offer, i.e., the customer with their product. The advertiser pays for confirmed orders, subscriptions, collected phone numbers, etc. An advert can also be a webmaster who attracts traffic to their product.
- Adult is an 18+ vertical that includes media and intimate health products. Due to its specific nature, not all platforms allow such content, so advertising must comply with the platform's requirements.
- Anti-detect browser is essential software for masking or replacing your browser fingerprint. It is also used to bypass anti-fraud systems, ensure security, anonymity, and command access.
- API is a multi-meaning term. It includes: services for exchanging information; programs through which all data about user activity is sent directly to the advertiser.

## **Understanding the basics of traffic arbitrage**

Arbitrage is the purchase of traffic from one source (Facebook) and its subsequent sale to another (CPA network). Your income depends on the difference between the purchase price and the sale price of the traffic. You need to attract as many users as possible to the offer pages. In general, any social network, blog, or website can be a source of traffic and an object of sale. To be successful and earn good income, you need to:

- Understand your target audience.
- Use the right tools and resources (proxies or SMS to activate accounts).
- Analyze the effectiveness of your campaigns.

It sounds easier than it actually is. You need to understand which cooperation model to choose:

- CPA – Cost Per Action, when payment is made for actions that have already been completed. For example: installing an app, making a purchase, etc.
- CPL – Cost Per Lead, when the arbitrageur's payment depends on the number of leads attracted. This includes: filling out a feedback form, registering on a website, or subscribing.
- Revshare – Revenue Share, this model can only be mastered by those who are good at driving traffic. The arbitrageur receives a percentage of the profit throughout the entire period of the attracted client's work with the offer. This model is usually used in gambling.

## **How to determine your niche**

You can't take on everything and achieve success everywhere. You will have to decide on a direction:

- Gambling and Betting, this is working with online casino products and gambling in general. Any of the cooperation models can be applied here.
- Nutra – this includes all products in the health and beauty sector.
- Crypto – attracting users to cryptocurrency projects.
- Commodities – these are online stores. Arbitrageurs usually choose the first and third cooperation models.
- Dating – attracting users to dating sites.
- Fintech – attracting customers to the banking sector.
- Search engines – this involves buying traffic at a low price and reselling it to business owners on a showcase. An example is Google's feed.

### **What you need to get started**

To be successful in traffic arbitrage, you will need the following tools:

1. Proxy servers. These are necessary to maintain anonymity and avoid account blocking on Facebook. It is important to choose proxies with a high level of trust. We recommend checking out <a href="https://app.cyberyozh.com/proxy" target="_blank">private proxies</a>.
2. SMS services are required to activate accounts and protect against fraud. You will need virtual and resident numbers to receive SMS messages. Details about such services can be found on the <a href="https://app.cyberyozh.com/reception-sms/" target="_blank">page</a>
3. Google Analytics, as well as special platforms for tracking and analyzing traffic.

### **What are bundles**

A traffic arbitrage bundle is a set of elements for effectively attracting and monetizing traffic. The main components are: traffic source (Facebook Ads, Google Ads), creatives, offer, landing page, and advertising bids with budgets to ensure a positive ROI.

The main goal of an advertising specialist is to find the most profitable combination of advertising tools. To do this, you need to constantly test different ad settings to find the one that brings in the most money.

There are two ways to find effective advertising options: you can test them yourself or study the experience of other advertisers. In the second case, special programs for analyzing other people's ads (spy services) will help.

### **Step-by-step instructions**

1. Register on the platform: select the CPA network you want to start working with and register. Pay attention to the available offers and commissions.
2. Set up Facebook Ads: create an advertising account on Facebook and learn how to set up advertising campaigns correctly. It is important to optimize targeting to reach the right audience and not waste your budget.
3. Testing: launch test campaigns to understand which ads work best and bring in more profit. Use A/B testing to optimize your advertising materials.

Working with arbitrage  involves certain risks:

1. Facebook account blocking.
2. Low conversion rates and, as a result, losses.

As a result, the arbitrageur does not recoup their costs and loses money. The good news is that we have recommendations for reducing risks:

1. Use high-quality proxies and change them regularly.
2. Don't forget about account security: use 2FA and various protection methods.
3. Analyze your competitors and look for the best strategies. Don't be afraid to test and change your campaigns.

**Conclusion**

Traffic arbitrage is a complex but interesting path to financial independence. With the right tools, such as proxies and SMS services from CyberYozh, as well as a clear understanding of your target audience, you can become successful in this field. Experiment, learn, and adapt to new conditions, and your earnings will grow.

To enhance anonymity, we recommend using <a href="https://app.cyberyozh.com/reception-sms/" target="_blank">anonymous number rental</a> for receiving SMS messages and activation — this will provide additional confidentiality and protection against data leaks.

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